the story of how we got here...
A story shaped by inspiration, unexpected change and the businesses that chose to keep moving.
Out Of Office was established as a freelance business while founder Tyrone was leading optimisation strategy at advertising agencies across South Africa and working with global brands. He felt it was time to apply his skill and expertise in a different way. It was an evolution of the journey, and so a new path was chosen. His entrepreneurial instinct shaped what came next.
Tyrone left agency life to focus on Out Of Office full time and moved from Cape Town to Johannesburg. Two weeks after he arrived, lockdown was announced. The world fell quiet and businesses began closing their doors.
Many businesses put advertising on hold. Others felt the drive to keep going. Businesses that had relied on community support, markets and in-person trade suddenly needed to move online. This is where Out Of Office started to take shape.
Tyrone helped businesses evolve their brands, move online and reach new audiences in ways they had not considered before. Today, many of those businesses are thriving and remain a driving force within their communities.
Out Of Office grew naturally through referrals and word of mouth. Before long, the business had developed a portfolio of clients and a trusted network of specialists, creating the strong foundations it operates from today.
Nothing stays the same. Like every business, Out Of Office has faced challenges. Those challenges became learning experiences that shaped our strategic frameworks, our approach to developing and executing strategy, and how we work alongside our partners: staying close to the business, adapting together and keeping the work connected to what matters next.
As digital continues to evolve, so does Out Of Office. In the era of AI, that change is rapid. But we have been here before, and we know how it goes.
Our senior team leads the strategy, creative direction and delivery of every Out Of Office project. The business works through connected units spanning strategy, brand, digital experience, technology, data and specialist delivery, with the core team keeping every department aligned around the same commercial direction.
Strategy & Project Director
Tyrone founded Out Of Office in 2019 and leads strategy and project direction across the business, connecting business objectives, brand, digital experience, data and execution.
His industry experience spans strategy, digital, brand and customer-facing work across leading South African and global organisations including Investec South Africa and UK, TymeBank, Sanlam, Santam, Airbnb, NetFlorist and Cash Crusaders.
Design & Development
Anthony leads design and development, translating strategy into brands, digital experiences and practical systems that work in the real world.
A software engineer by background, his approach combines design thinking, technical understanding and close attention to how people actually experience a business online.
Out Of Office was built by evolving alongside the businesses we work with.
That continues to shape how we approach the work today. Stay curious, pay attention to the signals and bring the right thinking and expertise to what the business needs next.
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